About Harly

Harly is a UK-born skincare brand dedicated to protecting and nurturing

developing skin. Created for tweens and teens aged 8–16, our 99–100% natural,

plant-based, dermatologist-tested, vegan formulas are safe, effective, cruelty-free

and age-appropriate.

At Harly, we believe skincare should grow with children, gentle enough now, effective

enough later - helping them build healthy habits, confidence, and kindness toward

themselves and the planet.

Core Promise

• Age-appropriate, natural, gentle skincare for tweens and teens.

• Designed with dermatologists, parents, and real kids.

• Plant-powered, vegan, cruelty-free, and made in the UK.

USP Snapshot

• First movers in a new category: natural skincare made for tweens and teens,

not repackaged adult products.

• 99–100% natural & vegan: safe for delicate, developing skin.

• Dermatologist tested & formulated: with 20+ years of skin expertise.

• Trusted by parents, loved by kids: protective, playful, and responsible.

• Community-focused brand: education-first, with guides, journals, and positive

well-being content.

• More than just a product line: Harly is the beginning of a lifelong relationship

with self-care.

The Product Range

• Silky Smoothie Cleanser (£18) – Soap-free, ultra-gentle, removes impurities

without stripping.

• Mist GlowUp (£19) – Hydrating Neroli mist for instant refresh and balance.

• Dew to Dream Moisturiser (£21) – Lightweight, non-greasy hydration with

Vitamin E.

• Glow Kiss Lip Balm (£9) – Shea Butter, Rosehip Oil & Echinacea for nourished

lips.• Natural Glow Starter Kit – £49 – The perfect 4-step everyday skincare

routine for tweens/teens.

Star Ingredients

• Aloe Vera - Soothes, hydrates, and protects.

• Jojoba Oil - Balances skin’s natural oils while supporting a healthy barrier.

• Vitamin E - Antioxidant protection & repair.

• Neroli Water - Calms, tones, and refreshes.

• Shea Butter - Deep nourishment for lips & skin.

• Lavender Oil - Naturally calming, helps reduce irritation and promote balance.

⭐ ⭐ ⭐ ⭐ ⭐ – A timely, much-needed alternative to adult skincare for tweens.

“There has been so much in the Tier One press, first written about in The Sunday Times, about the worrying obsession with children using highly commercial skincare products made for adults. These are often unregulated, yet they are aggressively targeted at children on social media."

"Harly is a relief. Not only is it natural and appropriate for tween skin, it also looks fantastic - beautiful, fun, and cool enough that my daughter and her friends love using it. It’s a win-win. Finally, a skincare brand that’s actually made for tweens and one I’m genuinely delighted my daughter has discovered.”

— Damaris Evans, Mum of 12-Year-Old