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How to Apply

The Spirit of Christmas Fair operates a strict vetting procedure to ensure that all products are suitable for the look and feel of Fair and Spirit brand, appeal to the tastes of our discerning audience and add variety to the current offering. All new companies are carefully hand-picked to maintain a consistently high standard and retain our status as the leading event for boutique shopping.

Your application will be reviewed by our vetting committee which includes our media partner; House & Garden. You are required to complete the Spirit Fairs’ application form and provide the following information:

  • Application Form

  • Product images or a brochure

  • Product samples (please include adequate non-dated stamps and suitable packaging for products to be returned)

  • Stand photo from a previous show or an illustration, description and/or mood board of your proposed design. For tips and ideas, please refer to the Stand Design Guidlines

  • Press coverage and cuttings - optional

  • Branded literature i.e. letterhead, comp slip, gift box, bag, etc


Please refer to the sample guidelines which can be found on the application form for more information on requirements.

We are also accepting for applications for Spirit of Summer Fair, taking place 17 – 20 June 2015.

We are especially keen to hear from companies offering;

Gift Hall:

  • Books
  • Stationery
  • Children’s Gifts & Toys
  • Christmas Decorations & Wrapping Paper
  • Gifts for Men
  • Garden Accessories, Luggage and Travel Accessories and Traditional Toys & Games


Food Hall:

  • Smokeries
  • Health Foods, Breakfasts Cereals and Granola
  • Tea & Coffee
  • Honey

To discuss your involvement please contact the Spirit Fairs team:
Hannah Mathers

0207 384 7830


Merci Maman
La de da! Living